What sex, cocaine & chocolate have in common with me.

Scientifically, we’re all assholes. And not just because so much of our output is crap. Neuroscience and behavioural science studies using functional magnetic resonance imaging (fMRI) found that when talking about ourselves, on average, we experience “increased neural activity in areas of the brain associated with motivation and reward.” Yes, when we talk about ourselves, the same part of the brain is firing as when we’re triggered by stimuli like sex, cocaine, chocolate. The best part? In these studies, it didn’t even matter if there was another conversant present. So it’s not even the “disclosure” piece of the equation that we get off on. It’s simply the personality masturbation. It’s unsurprising then that demonstrative mindfulness has become so trendy. Sure, there are a lot of other reasons – like constant notifications, high speed everything and the cornucopia of ways we can judge and be judged. But mindfulness practice, as currently advertised, is becoming a parody of itself. There’s a fine line between being in tune with your desires, concerns, patterns of thought, and being entirely self-indulgent. And honestly, I think we’re teetering on the edge.

It just seems so silly. We’re arbitrarily dumped into these body vessels, randomly assigned geographically-bound quality-of-life status, and left to develop into these self-obsessed, insecure, frantic little messes, desperately seeking continuous quality improvement (and willing to pay the price be it through self-help books, mindfulness apps, retreats, gurus, therapists, gym memberships, shaman, and so on). And all the while, we’re on the lookout for another little mess with the expectation that he/she should develop the same obsession, forgetting that he/she is likely already self-obsessed too – little room for two obsessions in one ego. No wonder there’s an increasing trend of people being more likely to get a dog than to get married.

I’m going to experiment with actively talking less about myself and my experiences this week and see if I actually notice how often I do it and whether it changes the quality of conversations.

Disclaimer: This post was inspired by wildly self-indulgent conversations (including a Tinder date) overheard at Starbucks, so there’s some bias at play. I still love the self-obsessed, insecure, frantic little messes. We’re adorable.